president, global strategy
Spark Foundry

Esther *ET* Franklin develops and drives the strategic vision globally for Spark Foundry and its clients as President, Global Strategy & Cultural Fluency. An integral leader in the advertising community, she was named Advertising Woman of the Year by the Chicago Advertising Federation in 2018. In her current role, E.T. has been instrumental in pioneering Spark’s approach to strategy HEAT, grounded in the concept of cultural fluency. By encouraging marketers to embrace an ‘inside out’ perspective, she has helped iconic brands – and the industry – understand the cultural identities, needs, motivations and media consumption habits of local and global audiences. Drawing on extensive industry experience, E.T. offers a unique perspective in any situation and, as a result, has strategically driven & enriched successful pitches for major accounts such as, Macy’s, Marriott International, Southwest Airlines, Mattel and more. Critically, her ability to lead, motivate &
inspire high-level, mulitfaceted talent makes it all work.

Why I am judging the awards.... "There has never been a more important time to critically & holistically assess what drives agency excellence. In order to thrive through the massive state of disruption thrust upon us, the concept of an agency village is key. Each agency eco-system consist of the better-known frontline as well as the lesser-focused on essentials. Acknowledging agencies on the leading edge of harmonizing across an increasingly complex array of functions/expertise/practices while inspiring its Talent to deliver is inspiring!"

Judging panel

Oriel Davis-Lyons

creative director
Spotify

Pip Hulbert

chief executive officer
Wunderman Thompson

Patou Nuytemans

chief executive, MENA
Ogilvy

Olivia Clarkson

managing director
Wildfire

Gellan Watt

creative director, global brand & growth strategy
Gellan Watt & Associates

Kate Rowlinson

chief executive officer
MediaCom UK

Shanice Mears

co-founder & head of talent
The Elephant Room

Ian Armstrong

director
Topaz One

Esther (E.T) Franklin

president, global strategy
Spark Foundry

Dino Myers-Lamptey

founder
The Barber Shop

Jill Byrne

head of marketing
Rothco, part of Accenture Interactive

Asad Dhunna

founder
The Unmistakables

Katie Lee

chief executive officer
Lucky Generals

Rumble Romagnoli

founder & chief executive officer
Relevance

Dion McKenzie

chairman
Colorintech

Margaret Johnson

group chief executive officer
Leagas Delaney

Rabeth Khan

chief executive officer
MACOMM/Dentsu